There is a new startup site called Bouncr.com. This web service allows you to link your real email address, such as mine, bluedepth@gmail.com with a wholly new named account hosted at bouncr.com. The service just auto-redirects all mail inbound to your Bouncr account on to your “real account” and if someone steals or misuses your address you can log in to Bouncr.com and just generate a new address and use that one instead. I love this idea and effectively renders having to create and maintain ‘shield accounts’ meaningless. Everyone really should head over to Bouncr.com and set up their service and use it!