I received a parcel in the mail today at work:
I wasn’t expecting anything in the mail. For a brief moment I thought it might contain a bomb or perhaps Anthrax or something equally as dramatic and sexy. But no… I turned it over:
And discovered, after pulling the contents out, that what I had was exactly the opposite of something that I’d want:
It’s a PROMOTIONAL MAILER for the Blackberry PlayBook! But it’s not just a piece of paper, oh no! It’s a silicone bumper!
So now I have a promotional mailer I didn’t want, for a product I really could care less about, but now I have a bumper for it! So, I’m thinking I could sell it on eBay maybe or throw it out. What an incredible waste of resources this is. This doesn’t sell a device. Now I hate the Blackberry PlayBook and I despise anyone who sells it. Before I was ambivalent, now they’ve earned my ire. This is now how to market a new device! This is wasteful bullshit.